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About Marcia

 

Communication and Marketing Specialist with vast experience in sales, marketing, sales management, and leadership. 

Sales: I believe that the consultative sales process is the most effective and long-term relationship building strategy. Not only do I use the consultative sales method in direct B to B sales, I have trained sales people and sales managers in developing their skills for consultative selling.

Communication: Primarily working in all types of media including new media, I have created many successful advertising campaigns for a variety of businesses. Finding the right message and the vehicle to communicate the message to the target audience is paramount in a successful advertising campaign. I analyze the strengths of media in delivering the message and keep up with current research such as the national click through rate in internet messages is now a minute 0.09% and not a good indicator of a success online campaign. 

Marketing: Working with a myriad of different types of businesses and serving as marketing director for two firms, I have developed marketing plans, strategies and tactics for carrying out the marketing initiatives. I keep abreast of current trends such as the new omni channel consumer.

Sales Management: I am a trained facilitator of sales and management personnel leading teams in problem solving and creating an environment that is productive, respectful, and positive.

Leadership: I have learned over my career that respecting others and doing what is right is the most effective leadership skill.

Additional: I am a licensed REALTOR and Insurance Producer in Pennsylvania.

Experience

 

Licensed Realtor

Gambone, Songer & Associates, Realty
 – Present (9 months)State College, Pennsylvania Area

Specialist in Residential Real Estate, Residential Building lots and new construction.

Audience Development Manager

Centre Daily Times
 –  (4 months)State College, Pennsylvania Area

Increase active newspaper and digital audience reach. Improve the frequency or engagement of our medias' audience. While my tenure was short at the CDT, I put a 9 month marketing campaign in place and the results were very positive in the first month of the launch and Debra Leithauser, Publisher was extremely pleased. The McClatchy newspaper company is very impressive and has embraced the internet. Newspapers don't produce newspapers, they produce the news no matter what the format. My first two months were to increase the digital audience. We were well on the way to accomplish that goal by the end of December.

Regional Sales Representative

Centre Publications
 –  (1 year 1 month)Centre Hall, PA

Director of Sales

Sample Media
 –  (1 year)State College, Pennsylvania

Manage Advertising Sales for State College magazine, The Bargain Sheet, PA Business Central and Marcellus Business Central

 

Realtor

Gambone, Songer & Associates Realty
 –  (6 years)

Specialist in Residential Real Estate, Residential Building lots and new construction.

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Information last updated on 2017-08-21.

agent photo
Marcia Martsolf Miller
Lassie MacDonald
State College, PA 16803
Phone: 814-280-8190
Email: Marcia
Re/Max Centre Realty: 814-231-8200

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